Tyler Florence: Rescue Me
During his Food 911 TV show on the Food Network, celebrity chef Tyler Florence rushes to the rescue of kitchen damsels in distress, turning their culinary disasters into triumphs. Once voted Sexiest Chef by People Magazine, he is not only cute but a food wizard as well.
Following his graduation from culinary school (with honors) in 1994, Tyler lived in New York City where he studied under chefs Charlie Palmer, Marta Pulini, and Rick Laakonen before becoming Executive Chef at Cibo in 1995 and moving to Cafeteria Manhattan in 1998. He now lives in northern California and plans to open his first restaurant during summer 2008 in the Hotel Vertigo (currently the York Hotel, which is undergoing a huge remodel), located in San Francisco's Nob Hill district.
Culinary Media Blitz
Tyler doesn't seem to be slowing down. In addition to writing three cookbooks, Tyler Florence's Real Kitchen, Eat This Book: Cooking with Global Fresh Flavors, and Tyler's Ultimate, this celebrity chef also hosts three cooking shows on the Food Network. In addition to Food 911, he celebrates classic comfort food on Tyler's Ultimate, and provides advice to the novice chef on How to Boil Water. And he's extremely popular with the ladies, even if they can't boil water. The secret to his culinary success and popularity (besides being charming and charismatic), according to celebrity chef Mario Batali, is that "Tyler Florence demystifies delicious food and adds layers of flavor in simple and exciting ways that remind us...that the best meals are truly eaten at home."
Celebrity Chef Products & Promotions
Tyler Florence regularly makes TV guest appearances, including The Tonight Show, Today, E!, and The View; is a spokesperson for his own line of cookware, Real Kitchen Cookware, Mikasa dinnerware, and Braun hand blenders; and lent his name and recipes to a restaurant chain, Applebee's, for their "Grilling Fresh with Tyler Florence" summer 2007 promotion.
Scholarship for New Chefs
In spring 2007, chef Florence and Johnson & Wales University announced the first recipient of the $15,000 annual Tyler Florence Scholarship, which is awarded each year to one high school senior in the Charleston, Dorchester, or Berkley communities of South Carolina, Tyler's home state. The first recipient of the scholarship, which is renewable for up to 4 years, is Charleston resident Riley Blair. With his own career still on the upswing, Tyler's scholarship can pave the way for another aspiring young chef.